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NovaGen Development
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SEO & Search Performance

Technical SEO, site structure and content work aimed at rankings you can actually measure — starting with an audit of what is holding the site back rather than a monthly report of numbers that flatter everyone.

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Being a development company changes what we can fix. A large share of the search problems we find are engineering problems — pages that render only after JavaScript runs, duplicate URLs generated by filters, a sitemap nobody has regenerated since launch, images heavy enough to fail Core Web Vitals. Those get fixed in the codebase rather than described in a report. Beyond the technical layer we work on structure and content: what your customers actually type, which pages should exist, and how they link together. We report against agreed goals, and if a term is not worth chasing for your business we will tell you rather than bill you for the attempt.

What we deliver

  • Technical audits: crawling, indexing, Core Web Vitals
  • Site architecture and internal linking
  • Structured data and rich search results
  • Keyword research mapped to buying intent
  • On-page optimisation and content briefs
  • Search Console and analytics reporting

How an engagement runs

  1. 01

    Discovery

    We map how your business actually works — the workflow, the exceptions, the people who will use the thing. Scope, risks and a fixed estimate come out of this, not out of a guess.

  2. 02

    Architecture

    Data models, integrations and infrastructure get designed before code is written. You see the plan in plain language and sign off on it.

  3. 03

    Build

    Two-week sprints with a working demo at the end of each. Nothing is hidden until launch day, and priorities can shift as you learn.

  4. 04

    Launch

    Staged rollout, monitoring wired up, your team trained. We stay close through the first weeks when real usage finds what testing did not.

  5. 05

    Evolve

    Support retainers, performance tuning and new features. A first release is the start of a system's life, and we are set up to keep improving it for as long as you need.

Related work

Systems we have shipped

Next step

Let's build something worth showing off.

Tell us what you are trying to solve. We will come back with an honest assessment, a realistic timeline and a fixed estimate — usually within one business day.

Start a project 071 469 8713

Minuwangoda, Sri Lanka